LEARN WHICH OPPORTUNITIES ARE WORTH INVESTING IN
EquityStretcher™ Franchise Extendibility
Quali-Quant
Omnibus Surveys
Incidence Checks
Market Structure
Attitude & Usage Studies
Market & Consumer Segmentation
Need States

DEVELOP AND IDENTIFY WINNING IDEAS
QuickScreen™ Concept Screening
FeatureFinder™Optimization
MenuOpt™ Menu Optimization
Concept Testing (with optional VMS™ Volumetrics)
Conjoint/Choice Modeling/Max Diff
Positioning Testing
Benefit Sorts

OPTIMIZE / EVALUATE PRODUCTS AND ELEMENTS
Sensation™ Sensory/Package Optimization
PackPerfect™ Package Optimization
PackageWise™ Package Testing
Shopper™ Package/Shelf Testing
Competitive Benchmarking
Product Optimization & Testing (with optional VMS™ Volumetrics)
Name/Logo Testing
Advertising & Communications Testing

MANAGE YOUR BUSINESS MORE EFFECTIVELY
VMS™ Volumetric Forecasting
VoluMax™Price Optimization
LinePerfect™ Line Optimization
Competitive Assessment
Brand Equity or Brand Health Assessment
Problem Detection
Claims Testing
Tracking (gen pop and multi-cultural)

SHARPEN CUSTOMER INSIGHTS
ShopWise® Virtual Reality Store Testing
PDH™ Purchase Decision Hierarchy
MMT™ On-The-Spot Data Collection
CE Measurement System
CLM™ Customer Loyalty Maximizer
KA360™ Key Account Assessments
Trustbuilder™
CE Audit™
Customer Need States & Segmentation Research