Accountability for Sustainability: Consumers Raising Their Standards
December 7, 2022
Just when grocery stores started thinking about how terrible their plastic bags are and Starbucks comes along with paper straws, Amazon shows up and says, “move out of the way, we’ve got boxes.” It’s kind of cliché, but have you ever come home from work, and seen 10 amazon boxes on your front porch? We Read more
How We Make YOUR Job Easier: An Interview with Kristen Ritz
November 22, 2022
What do you do at MAi? “My roles are to identify and develop new business opportunities, as well as cultivate long-term relationships with our existing clients.” What are some questions new clients will ask you often? “For them, it’s understanding who we are, what we do in terms of Read more
MAi Research Blog: A Guide To Better Business Decisions One Week at a Time
November 11, 2022
MAi Research is constantly adapting to meet the client’s needs. Our goal is to make the research understandable, useful, and insightful. This means our clients will be able to take away direct action from our insights. See what we have been doing with THC beverages, product testing, and review research to be better partners with Read more
Is Product Testing a Risk?
November 8, 2022
Taking a concept to product is like winning a long war. When an idea is realized into a physical product, it can feel like a success in itself. But that’s not how success is measured. Success is defined by product sales. Product Testing: Risk vs. Reward Product testing inherently does not have a risk Read more
It’s Going to Suck to be a Visual Artist in the Next Five Years
November 1, 2022
Artificial Intelligence and Art It’s just like we predicted. Robots are taking over. First, it was self-check-out at Wal-Mart and now they’re sending Banksy to an early retirement. You might think that’s hyperbole, but then you probably didn’t just lose a competition to an algorithm. Colorado State Fair’s Annual Art Competition Jason M. Allen won Read more
MAi October Monthly Recap
October 27, 2022
This October we launched our THC beverage initiative. This arena is exploding and we want to make sure that you are up to date on what is happening. Take a look at what we’ve discussed this month. Navigating the High Tides of THC Beverages Are your customers interested in THC beverages? Is that somewhere your Read more
A Discussion on the THC Beverage Space with MAi Research
October 19, 2022
Today we’re speaking with Bob Clark and Paula Nyfield from MAi Research, to discuss an emerging market: The THC Beverage Space. Who is MAi? Bob: MAi is really two companies: MAi Research, which does full-service market research globally, and Pathfinder Analytics, a dedicated advanced analytics company. Everything we do begins and ends with what it Read more
Navigating The High Tides of THC Beverages
October 5, 2022
Catch a buzz means something different as people are becoming more accustomed to friends and family using marijuana instead of alcohol. THC products and beverages are becoming more mainstream, and the stigma is wearing off. People openly discussing whether they prefer to catch a buzz with marijuana or alcohol is commonplace. Smoking may continue to Read more
MAi September Monthly Recap
October 3, 2022
September went by in a flash and Q4 is upon us! Here is a recap of our weekly blogs this month and what MAi has been up to! Fall Returns with Student Loan Reimbursement This coming month, people will be starting to apply for student loan reimbursement. A lot of people will be getting relief Read more
5 Industries Prioritizing Inclusivity and 1 You May Never Have Guessed!
September 29, 2022
Diversity, Equity, and Inclusivity (DEI) are more than just HR programs within a company. DEI are standard practices that are integrated throughout all business practices. Some businesses in certain industries are taking this very seriously and have made efforts to improve their business for all their patrons. Fashion Industry A great example of a company Read more
